SPSTEAMPULSELIVE ANALYTICS
What in HELL is Bad?

What in HELL is Bad? overview

Prettybusy Co., LTD | Jun 13, 2025 | game

Released

34players observed · 21 September 2026 - 21:31:24 UTC

SimulationFree To PlaySteam Store

  • Latest observed players34 · 21 September 2026 - 21:31:24 UTC
  • SteamPulse tracked peak218
  • Units sold (VGI)7,912
  • Revenue (VGI)No data available
  • Review score63% positive

What in HELL is Bad? dated player observations, monthly player trends, reviews, and game metadata are tracked on SteamPulse.

  • Latest observed players34 · 21 September 2026 - 21:31:24 UTC
  • SteamPulse tracked peak218
  • Units sold (VGI)7,912
  • Revenue (VGI)No data available
  • Review score63% positive
  • Total reviews207
  • Release dateJun 13, 2025
  • DeveloperPrettybusy Co., LTD
  • PublisherPrettybusy Co., LTD

Genres: Simulation, Free To Play

Company pages: Developer: Prettybusy Co., LTDPublisher: Prettybusy Co., LTD

Top Steam chartsTop 100 gamesGame directorySteam Store page

Game overview

Overview

What in HELL is Bad? comes from Prettybusy Co., LTD and is published by Prettybusy Co., LTD. It arrived on Steam on Jun 13, 2025, and it sits naturally among Single-player, In-App Purchases, and Family Sharing. SteamPulse tracks it across Windows and Steam so readers get a quick useful snapshot, not just a wall of numbers.

Players and reviews

What in HELL is Bad?'s latest SteamPulse observation recorded 34 players at 21 September 2026 - 21:31:24 UTC, with a tracked peak near 218. This peak is the highest value in the available SteamPulse record and may not include activity before tracking began. Player reaction is 63% positive across 207 reviews.

Language and system requirements

What in HELL is Bad? is available in 5 languages including:

EnglishSpanish - SpainJapaneseSimplified ChineseTraditional Chinese languages with full audio support

3 regional rating boards including dejus, steam germany, and igrs

PlatformTypeOSProcessorMemoryGraphicsStorage
WindowsMinimumWindows 10I3Not listed10305 GB available space
WindowsRecommendedWindows 10I5Not listed10505 GB available space

Sales, recommendations, and streams

What in HELL is Bad? has sold up to 7,912 units and has recommendation data pending. Revenue data is not available for this game yet. On Twitch, 0 streamers are live with around 0 total watchers.

Detailed game overview

What in HELL is Bad? overview details

What in HELL is Bad? combines live player counts with reviews, pricing, platform support, Store metadata, dated player history, media, recent news, and related games.

Steam Store description

Descend into a devilishly romantic war between Heaven and Hell in What in Hell is Bad?, an immersive otome strategy game where love burns hotter than fire and danger lurks behind every kiss. Play as the last descendant of Solomon, bound by fate to seven alluring demon lords and the legendary 72 demons of Hell. Trapped in a world where angels wage war, devils scheme in shadows, and your heart becomes the ultimate battlefield, you must form pacts, awaken power, and navigate a web of forbidden desire. Command powerful units in real-time tower defense battles. Unlock intimate full-voice scenes. Touch, tease, and grow closer to your demon companions with every interaction — even as Heaven plots your downfall. This is more than a game of love. It’s a fight for the soul of Hell itself. KEY FEATURES 🔥 Sinful Romance Meets Strategic Combat – Experience an intense blend of real-time tower defense and otome storytelling. Every battle and every choice draws you deeper into a twisted love story. 😈 Seven Devilishly Handsome Demon Lords – From the prideful Lucifer to the lazy but seductive Belphegor, fall for a cast of unforgettable lords each representing one of the seven deadly sins. 🔮 Summon the 72 Demons of Solomon – Build your army from legendary infernal beings and lead them into stylish, fast-paced battles against angels and rivals alike. 💋 Touch, Tease, and Tempt – Get closer to your chosen demon through interactive touch mechanics and unlock scenes that are fully voiced and filled with temptation. 🌌 A Dark Fantasy Like No Other – Unfold a story of forbidden pacts, t…

SteamPulse editorial summary

What in HELL is Bad? is listed as a game with Free to play. It supports Windows, belongs to Single-player, In-App Purchases, and Family Sharing, and is associated with Simulation and Free To Play. SteamPulse's latest observation records 34 players at 21 September 2026 - 21:31:24 UTC, a tracked peak of 218, and 63% positive reviews.

Overview facts

FieldValue
GameWhat in HELL is Bad?
Steam App ID3294660
Typegame
Release dateJun 13, 2025
DeveloperPrettybusy Co., LTD
PublisherPrettybusy Co., LTD
PriceFree to play
PlatformsWindows
GenresSimulation, Free To Play
CategoriesSingle-player, In-App Purchases, Family Sharing
Supported languagesEnglish, Spanish - Spain, Japanese * , Simplified Chinese, Traditional Chinese * languages with full audio support
WebsiteNot available

Player and review overview

MetricValue
Latest observed players34 · 21 September 2026 - 21:31:24 UTC
SteamPulse tracked peak218
Positive reviews131
Negative reviews76
Total reviews207
Positive percent63%
Review typeMixed
RecommendationsNot available
Average playtimeNot available

SteamPulse record freshness

FieldValue
Steam release dateJun 13, 2025
Official Steam feed update (UTC)5 August 2026 - 04:08:12 UTC
SteamPulse last record update (UTC)21 September 2026 - 21:31:24 UTC
Live player count updated (UTC)21 September 2026 - 21:31:24 UTC
Store metadata updated (UTC)21 September 2026 - 21:31:24 UTC

Content descriptors

1. This game may contain content not suitable for all ages. This includes general adult content, and may feature nudity, sexual content, kidnapping, and bondage-related material. Characters wearing sexualized clothing are included in this game. 2. Adult content is unlocked through certain in-game illustrations obtained by clearing battle stages, as well as through content accessible via the Secret Club menu after acquiring an L-grade character.

Support and legal notes

FieldValue
Support email[email protected]
Support URLNot available
Legal noticeNot available

References

Official and third-party reference links for checking this Steam app outside SteamPulse.

ReferenceLink
SteamPulse canonicalhttps://steampulse.org/game/3294660
Steam Storehttps://store.steampowered.com/app/3294660/
Steam Communityhttps://steamcommunity.com/app/3294660
PCGamingWiki search
IGDB searchSearch IGDB for What in HELL is Bad?

Game FAQ

Real questions answered from SteamPulse data, including live players, monthly momentum, review sentiment, regional audience signals, Twitch activity, and current Steam pricing.

What is the latest observed Steam activity for What in HELL is Bad??

What in HELL is Bad?'s latest SteamPulse observation records 34 players at 21 September 2026 - 21:31:24 UTC, with a tracked peak of 218 concurrent players in the available SteamPulse record. The tracked peak is the highest value stored by SteamPulse and may not cover activity from before tracking began.

Is What in HELL is Bad? growing or declining recently?

September 2026 is still in progress. The month-to-date average is 33 players; the highest observed daily value is 34 players. Available values are provisional and will continue changing until the UTC month closes. The completed comparison month is August 2026.

What country-level audience data is available for What in HELL is Bad??

In the observed sample of public reviewer profiles with a visible country, the leading shares are United States (48.5%), Australia (9.1%), Brazil (9.1%). The separate directional player-region model assigns its leading shares to United States (40.1%), Brazil (8.1%), Australia (8%). The directional follower-region model assigns its leading shares to United States (49.9%), Brazil (7.8%), Australia (7.1%). The directional wishlist-region model assigns its leading shares to United States (34.9%), Brazil (7.9%), China (6.8%). Only the reviewer view is based on observed public profile countries; the other percentages are modeled relative weights, not verified account locations or country-level user counts.

What does the Steam review footprint look like for What in HELL is Bad??

What in HELL is Bad? currently sits at 63% positive across 207 Steam reviews tracked by SteamPulse, including 131 positive reviews and 76 negative reviews. Steam labels the current review summary as Mixed.

How much follower and Twitch attention does What in HELL is Bad? have?

What in HELL is Bad? currently has about 974 tracked Steam followers as of 21 January 2026 - 00:00:00 UTC. SteamPulse is not treating the current Twitch number as authoritative because the Twitch category for this app is not resolved yet or the Twitch API credentials are unavailable.

What is the current Steam price for What in HELL is Bad??

What in HELL is Bad? is currently listed as free to play on Steam, so there is no paid entry price to compare against an older baseline. SteamPulse still keeps tracking store state, discount fields, and future pricing changes in case that status changes later.

Reviews, pricing, and metadata

Review summary

Mixed

63% positive, 131 positive, 76 negative

Price and discount

Free to play

Platforms

Windows

Categories

Single-player, In-App Purchases, Family Sharing

Achievements

Not available

Platform releases
  • Steam 13 June 2025

System requirements

Minimum requirements

Minimum: Requires a 64-bit processor and operating system OS: Windows 10 Processor: I3 Graphics: 1030 Network: Broadband Internet connection Storage: 5 GB available space

Recommended requirements

Recommended: Requires a 64-bit processor and operating system OS: Windows 10 Processor: I5 Graphics: 1050 Network: Broadband Internet connection Storage: 5 GB available space

Interactive charts, reviews, news, prices, and comparison tools load in the full SteamPulse app.